Social Innovation Studio

Stakeholder Mapping

We got a clear picture of the people or stakeholders we are engaging with. We noted details of the community from the demographics, their needs & aspirations, enablers & barriers, mindset & practices to get a clear picture.

Most trainees are between the age group 16-23 Years.

Most trainees are male, but three ITIs are enrolling only women in (FY 2022-23).

Most trainees are from rural /urban-rural areas across 30+ cities.

Most trainees are 10th/12th graduates at enrolment.

Trainee

Age Group

GeNDER

LOCATION

QUALIFICATION

Maruti Suzuki India Limited (MSIL) is dedicated to improving communities through better healthcare, education, water, sanitation, and infrastructure.

To promote road safety, MSIL launched initiatives under the 4Es—Education, Enforcement, Engineering, and Emergency Care. They also have high-quality training programs to build a skilled, industry-ready workforce under their Skill Development initiatives.

We helped them assess and highlight their three main initiatives (Community Development, Road Safety and Skill Development) through our detailed impact report.

Road Safety

Community Development

Skill Development

Education

Road Safety

Water

Sanitation

Maruti Suzuki partnered with us to assess the effectiveness of 12 of their CSR programs. We used tailored evaluation methods to gather deep insights into stakeholder perceptions and project outcomes for each of their programs.

Stakeholder and Ecosystem Mapping

Program Journey Blueprint

Qualitative and Scientific Data Analysis

Impact Measurement

Reporting and Data Visualization

Timeline: 4 months

Outcomes

What did we do?

We did extensive primary and secondary research both online and on the ground to collect information. The client was indeed surprised by our rigorous research, as some of their previous vendors had not even visited the site

Secondary research
data was analysed based on documents available

Research

interview with primary stakeholders were conducted

300+

surveys with primary and secondary stakeholders

1300+

ecosystems observed

25+

focused group discussions with primary stakeholders

15+

skill tests conducted for skill development programs

Ecosystem Mapping

We map the ecosystem by identifying all key players within the community, including institutional and local service providers, while analyzing the key enablers and barriers shaping the landscape. We also assess the policy and environmental factors, along with relationships influenced by authority, support, and overall impact.

Other Government ITI

(Non-automobile)

Not Supported Under CSR

Supported Under CSR

Government ITI

Private ITI

Garage Jobs

Other private

companies

MSIL plants

and dealers

Entrepreneurship

Automobile

companies

Govt. Jobs Opportunities

opportunity

training

Download our Ecosystem Map Template

Journey Mapping

We worked closely with the key beneficiaries—to map out the entire program journey. Together, we traced every step, from registration to the job opportunities trainees will access upon completing the course, ensuring a clear and impactful path for everyone involved.

Online Test & Interview

Registration

Document Verification

and Health Check-up

Enrolment

3 Months Theory

and Practical

Institute training

7 months training at MSIL Plants, Dealers and SMG

Stipend- INR 10,000 - 15,000 pm

On job Training

Institute training

For two-year courses, the journey from institute training to examinations is cyclical, with trainees receiving certificates upon completing the full duration of the program.

Examination

Certification

Future Opportunities

Govt. job

Job at private

companies

Entrepreneurship

Apprenticeship

Higher studies

MSIL

Other companies

Outcome and Impact Mapping

We studied the project outcomes by gathering insights from beneficiaries and key stakeholders. Along with their perceptions, we analyzed tangible results like placement performance, uncovering valuable insights about the program structure, trainee experiences, and feedback from trainers and recruiters.

Our Process

Stage 1

Assessment Protocols

Create protocols for online & offline data collection

Stage 2

Data Collection

Assessment study using a human centered design approach

Stage 3

Data Cleaning & Analysis

Analyse data to gather key insights & findings

Stage 4

Research Report

Draft stories of impact & findings

Stage 0

Onboard

& Scope

Want to make a similar journey map for your programs?

Get in touch with us

Measuring

CSR Impact

Impact Assessment for Maruti Suzuki India Limited

Client:

Program Insights

Impact Communication

Impact Assessment

The final report and feedback

We prepared a detail report of all the programs and our research that is visually interesting, information packed and ready to share. We also created an implementable recommendation deck for their programs.